Do not alter proportions, colors or letter-spacing of the wordmark.
Do not place the logo on visually busy backgrounds without contrast clearance.
Do not add effects: shadows, gradients, outlines or glows.
Do not translate or modify the tagline FIGHT FOR YOUR PEOPLE.
Minimum size: 80 px width (digital) · 20 mm (print).
02
Brand Colors
Crimson — Primary
HEX #DC143C RGB 220, 20, 60 CMYK 0, 91, 73, 14
Black — Base
HEX #000000 RGB 0, 0, 0 CMYK 75, 68, 67, 90
Charcoal — UI Background
HEX #1F1F1F RGB 31, 31, 31 CMYK 0, 0, 0, 88
White — Main Typography
HEX #FFFFFF RGB 255, 255, 255 CMYK 0, 0, 0, 0
03
Typography
NOWROCKY™
FIGHT FOR YOUR PEOPLE
Archivo Black
Headlines & uppercase marks · weight 900 · all-caps
Jakość czujesz ręką — po ciężarze materiału, po tym jak leży w ramionach.
System UI / Inter
Body copy & captions · regular / medium
04
Brand License
Operate Under the Nowrocky™ Name
Brand License Nowrocky™
Official brand license agreement granting licensees the right to use the Nowrocky™ trademark for retail operations, co-branded activations, and regional distribution.
